Morgan Stanley’s E*TRADE Deal Could Signal Long-Term Top
Morgan Stanley (MS) will buy E*TRADE Financial Corporation (ETFC) for around $13 billion in stock, adding over 5.2 million accounts to the company’s customer base of 3 million. The firm will now handle assets of over $3 trillion while gaining exposure to a less affluent retail demographic. Morgan Stanley CEO James Gorman crowed about the deal, telling…