Business Related Tips
As a leader, you need to accept that you are not always going to be right and you aren’t always going to excel in everything — and that’s okay! Self-awareness in leadership is key to the success of any organization and can encourage growth, adaptability, and honesty in the workplace. To help you learn why…
Finding a good Instagram caption is a challenge, especially if you run the Instagram profile of a business. Why? Because if you want to build a consistent brand on Instagram, it’s important to maintain a distinctive voice on every post, video, or reel. That’s harder than it sounds. If you’re tired of writing captions from…
How can you be sure that your business is taking advantage of every opportunity to attract local customers? One way is to perform a local SEO audit — a thorough assessment of your search engines rankings and the actions you should take to improve or maintain your local online presence. While a local SEO audit…
If you’re reading this blog, you’ve likely decided to start or revamp your copywriting portfolio. With so many portfolios out there, it’s hard to figure out how to make yours stand out from the crowd. What colors should you use? What kind of writing samples will show off your skills? Fortunately, I’ve put together a…
Instagram is an undeniably powerful marketing tool, but with over 200 million business accounts on the platform today, it’s critical that you take the time to create well-designed and thoughtful Instagram posts to stand out. You’ll need to apply a strategic design plan to your business’s Instagram to attract a loyal following and find success…
The shrug emoji ???? is a popular image used to convey confusion or emphasize a question. There’s no denying the power emojis have when it comes to boosting engagement and emphasizing communication. Sometimes you just need a symbol to get the point across, and emojis serve that purpose. However, it’s worth noting the shrug emoji…
YouTube thumbnails, the small, clickable snapshots that viewers see when they search for videos, can be just as important as a video’s title because they provide a preview of your video and entice viewers to click through. If your video has an ordinary or sub-par thumbnail, it won’t persuade anyone to watch your content. YouTube…
How To Make Your Own Ecommerce Strategy: As an online store, you drive traffic online. This means that, when people search for products or services related to what you sell, you want your business to appear in their search results. Enter ecommerce SEO. Read on to learn more about ecommerce SEO, why it’s important, how…
Let’s face it – there are many marketing tactics that boost conversions. However, to make your marketing effective, leveraging the customer’s buying cycle is the key to a successful online business. Understanding a customer’s buying cycle is how you can have the right marketing for a successful commerce site. What is the buying cycle? The…