Business Tips

Many of us can recall a time in high school when we were sitting in math class and thinking, “When am I ever going to use this stuff in the real world?” And then we suddenly find ourselves in the real world, only to realize that numbers do play a pivotal role in what we…

Have you ever gone to see a movie that got worse as you watched it, but you couldn’t leave because of the money you paid to see it? Or have you ever worked on a project that was clearly not going to solve your problem, but you just continued working on it? Psychology refers to…

Compared with public relations, social media is the new, cool kid on the block, and since the early 2000s has become a significant means of communication between brands and their audience. These days, PR departments, regardless of the brand or organization, go to social media first to spread the latest information about services and products…

While your invoices might not be a front-facing part of your business, it doesn’t mean they should be plain and boring. To help you get a sense of the design possibilities, we put together a collection of impressive invoice examples that may inspire you to rethink your current design. But first, let’s review how to…

Reaching Your Customers: There’s quite a bit of negative sentiment around targeted advertising. It’s not unwarranted — consumers often complain that collecting information from their individual browsing behaviors, such as page visits and searches, to optimally select which advertisements they see, is invasive and, some might even say, “creepy.” Done right, however, ad targeting has…

In today’s fast-paced business world, marketers need to be able to access customer data in real-time in order to effectively do their jobs. The right iPad and iPhone apps can give you the advantage you need to stay ahead of the competition. In this piece, we’re diving into 11 Apple device applications that can help…

Remarkable Human Res (HR) employees are critical at every company. They handle all employee relations so you can focus on your side of the business. Before we discuss more reasons why your company needs an impactful HR department and how you can go about building one, let’s talk more about what human res actually means….

Whether you’re employed by a small agency or a major marketing company, sooner or later you’ll have to complete an RFP. You can’t do everything internally, and if you need to buy a product or service from somewhere else, you’ll have to shop around. An RFP allows you to gather bids from various suppliers while…

Project management budget templates can be a lifesaver for marketers. When it comes to managing budgets, project managers need all the help they can get. That’s why finding free project management budget templates is such a boon. Luckily, there are plenty of options available online. In this blog post, we’ll take a look at some…