Business and Marketing

Emergent Leadership: In any organization, the ability to adapt and change quickly is essential for success. This is especially true in today’s rapidly-changing business environment. To meet the challenges of today’s marketplace, organizations need leaders who can take charge in an emergency and make decisions quickly. This type of leader is often referred to as […]

5-Year Plan: A typical query you’ll encounter in an interview is ” Where do you envision yourself after 5 years?“ If it’s from a hiring manager we’re usually prepared. If it’s about your personal life, do have an annual plan for five years? In the most stressful moments I have experienced, planning can bring me joy

Ultimate Guide to Marketing Strategies: As a business owner, you’re always looking for ways to reach more consumers and grow your brand. In today’s digital age, one of the best ways to do this is through a well-executed digital marketing strategy. By engaging with your target audience online, you can build relationships, generate leads, and

Opening a Restaurant: When it comes to business ventures, there are few industries and markets more challenging than the hospitality sector. Even before the coronavirus pandemic, the success rate of bars and restaurants was very low indeed, and the chances of your establishment still being open after a year were slim to none.  Now in 2022,

How to Create an Amazing Webinar: Creating and conducting webinars is one of the best ways to engage with potential customers in an increasingly remote world. Since the rise of remote work, people rely on technology for education and social interaction more than ever. This means more Zoom meetings instead of in-person meetings, more walks

Exit Intent Popup: The average time a person spends on a web page is 54 seconds. That’s not a lot of time, but you may be able to entice them to stay with an exit intent popup. The longer they stay on your website, the better chances are that they’ll convert. If they miss the

Public relations is all about creating and maintaining relationships. It is the art of persuasion, and the science of strategy. Public relations practitioners must be creative in order to come up with fresh ideas that will capture the attention of the public, and they must be persuasive in order to get people to take action.

Pinterest is a popular social media platform that allows users to share images and visual content. In recent years, it has also become a valuable tool for businesses and entrepreneurs looking to promote their products and services. There are several ways to monetize your Pinterest account, and the best approach will vary depending on your

How to Find a Job After College: College graduation is just around the corner, which means it’s almost speech season. Don’t get me wrong, I love a good graduation speech and all the platitudes that come along with it, but very few of them give guidance on how to find a job after college. We