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Business Tips

The Ultimate Guide to Community Management

When businesses invest in community management, they transition from an everyday brand to a human brand — one that cares…

The Future of Partnerships: Celebrities Working For Major

Future of Partnerships - Celebrity brand partnerships extend beyond endorsements and #sponcon. A growing number of brands are finding new…

Retention, Referral, and Revenue: How to Create an Effective…

Marketing plans provide a framework for funneling customers from awareness to purchasing decision.   When it comes to Software-as-a-Service (SaaS)…

The Marketer’s Ultimate Guide to Link Bait

Can we please come up with some better terminology for the concept of “link bait”? To me, this evokes thoughts…

The 16 Best Abandoned Cart Emails To Win Back Customers

Abandoned cart emails are an essential part of an email marketing strategy — especially if you’re serious about boosting sales.…

19 Best AI Platforms for Marketers and Marketing Analysts in…

If you’ve used newly accessible generative AI Platforms, you've likely realized how many tasks you can streamline in just seconds.…

Was it Written by AI? How You Can Tell, According to HubSpot…

In school, I learned the basics of good writing – keep it short, concise, and grammatically correct. By that definition,…

Creating a comprehensive marketing plan

Creating a comprehensive marketing plan is crucial for the success of a new product. Here’s a step-by-step guide to creating…

Your Guide to HTML Input Types

Online forms are ubiquitous in web browsing, ranging from digital library card registrations to newsletter subscriptions and login pages. These…

The Plain English Guide to Becoming a Business Development Manager

Are you skilled in effective communication? Do you thrive on acquiring new business acumen as a quick learner? If so,…