OnePlus 10T vs. Samsung Galaxy S22: Should you pay $150 more?

OnePlus has revealed the OnePlus 10T, a companion smartphone to the OnePlus 10 Pro. The first entry in its “T” series since the OnePlus 8T from 2020, it combines the powerful 4nm Qualcomm Snapdragon 8+ Gen 1 chip with a sharp 6.7-inch AMOLED display, implausibly fast 125W charging, and a triple-lens camera setup. And at $650,…

Developing a Niche Marketing Strategy that Drives Growth [+ Examples]

With a fiercely competitive market, marketers everywhere are wondering how to make their brands stand out? Niche marketing strategy might be the answer they’re looking for. Discover what a niche marketing strategy is, how to develop one, and examples of these strategies in action from popular brands. What is a Niche Marketing Strategy? Designed to…

Vaio FE 14.1 review: not the Vaio you remember

Vaio FE 14.1 MSRP $949.00 “The Vaio FE 14.1 is old school, and not in a good way.” Pros Excellent keyboard Decent battery life Display had good contrast Entry-level model attractively priced Cons Relatively slow performance Flexible build quality Old-school 16:9 display Display colors were below average Tiny touchpad The Sony Vaio was once an…

YouTube Demographics & Data to Know in 2022 [+ Generational Patterns]

Chances are, you’ve probably spent an afternoon falling down a rabbit hole of YouTube videos. While it’s a great source of entertainment, YouTube has also proved itself to be a valuable tool for marketers. With a global user base of more than 2 billion people, it’s also safe to assume that your target audience is…

Hypochondriac director, star explore mental illness & horror

During the middle of Addison Heimann’s mental breakdown, he thought that his experience would be funny to see as a movie. Heimann wrote a 10 to 15-page draft, which eventually turned into his feature-length directorial debut, Hypochondriac. The queer horror-comedy stars Zach Villa (Good Mourning) as Will, a potter with a tragic history of mental…