How to Optimize Your 404 Error Page for SEO & Conversions

How to Optimize Your 404 Error Page? If you had a perfect world, you’d never require a 404 error message. Links wouldn’t break and res would remain at one location and visitors would effortlessly move around your site through hyperlinks. Despite best efforts, however, 404s still happen. This error is the most frequently encountered one that visitors…

How to Turn a Case Study into a Customer Success Story

To turn a case study into a customer success story, there are several key steps that need to be followed. First and foremost, it is crucial to choose an appropriate example that illustrates the benefits of working with your company. You should aim for an example that highlights your product’s unique selling points, showcases its…

50 Latest Lehenga Kurta Designs for Parties and Weddings (2022)

Lehenga Kurta designs are popular and trending ethnic wear pattern that is currently very much in demand. Either, you can wear palazzo, salwar or straight fit trouser with your kurta or with your lehenga, one can wear the regular blouses, but when you pair lehenga with kurta or kurti, it becomes a nice combination. Kurta…

TikTok Is Exploring Stories & Long Videos: Will Marketers Even Care?

When TikTok went viral in 2019, pulling in millions of global users nearly overnight, almost every major social media channel quickly pivoted attention to short-form videos. While Instagram – which notably innovated on Snapchat Stories – launched Instagram Reels, YouTube – known for its longer-form videos – launched YouTube Shorts. Now, TikTok seems to be…

Best Structured Data Testing Tools

Best Structured Data Testing Tools – Structured data is the code on your website that explains and organizes the content on the page. The image below is an example of structured data. “alignnone” style=”width: 569px; margin-left: auto; margin-right: auto; display: block;” title=”Best Structured Data Testing Tools” src=”https://www.tipsclear.com/wp-content/uploads/2022/04/Best-Structured-Data-Testing-Tools.png” alt=”example of structured data” width=”569″ height=”277″> Image…

Why CRM and Marketing Automation Need Each Other

CRM and Marketing Automation: Turning prospects into loyal customers is a multi-step process requiring the combined efforts of cross-functional teams. Thankfully, there are different types of technologies available to make the task more organized and easy — like customer relationship management software (CRM) and marketing automation. But it’s not just about how much easier it…