Conversion Rate Optimization Tools: Believe it or not, driving traffic to your website — albeit challenging — isn’t enough to sustain your business. To truly leverage that investment in traffic, marketers must use conversion rate optimization, or CRO, to convince said traffic to complete the desired action. The list below outlines many helpful tools for…
Discontinued Social Media Channels: What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. You know, like Friendster, Open Diary, and Orkut? A lot of these original social networks go forgotten, but that doesn’t make…
A few months ago, while I was driving to the airport, I saw a billboard for Kim Kardashian’s company, SKIMS. A week later, I saw ads on Instagram, then a SKIMS segment on “Keeping Up With the Kardashians.” I had one of those moments where I thought “SKIMS is showing up everywhere!” That’s because the…
The Wizarding World began with the Harry Potter movies before evolving into a sprawling if uneven cinematic universe. The tale of The Boy Who Lived enchanted fans the world over, becoming a cultural phenomenon and reaping massive critical and commercial success. Harry’s story ended with Harry Potter and the Deathly Hallows Part 2a suitably epic…
Body powders or talcum powders are used by women and men to keep their body fresh and sweat-free. These powders also help in keeping the skin wetness free and free from the heat rashes. Application of powders help in keeping the skin dry in areas where sweat and rashes are more likely to happen. Areas…
There are two ways to go about identifying the best TVs in any given year. The simplest approach uses performance data to objectively determine which TV has the best picture quality. Unfortunately, by that criteria, the winner could cost as much as a car. The other method weighs a number of other factors. Ease of…
HubSpot Blog’s 2022 Content & Media Strategy Report: Benjamin Franklin once said “Failing to plan is planning to fail,” and when it comes to content and media, truer words have never been spoken. Until 2020, that is. But, although 2020 saw some of the most unprecedented global events, 2021 continued to put content and media…
HubSpot’s commitment to diversity, equity, and inclusion (DEI) best practices has played an essential role in our success and we know that it can for all companies in the HubSpot community. We’re seeking to help our customers achieve their best performance through adopting these practices too. Our commitment to DEI helped us foster a culture…
If you’re on Spotify, chances are you’ve curated a playlist with all your favorite songs — and rearranged them in a specific order. But did you know you can do something similar on Instagram? Enter the Instagram Guide — a tool that allows you to curate your favorite Instagram posts, Reels, or Lives in one…