Content marketing is the process of planning, creating, and sharing content with your target audience. It helps you generate brand awareness, convince customers to take action, and drive revenue. There are various types of content marketing, like social media and blogs, but new trends and techniques emerge every year that change the ways businesses reach their…

Content Planners Budget: In 2021, the pandemic forced marketers to pivot their content plans more than ever before. In fact, 99% of marketers who have ever pivoted their content plan did so in 2021, with 39% of them pivoting three times that year. So how are they budgeting in 2022? Our survey of over 600…

Every year, a new digital platform emerges. In the last year alone, Discord, Twitter Spaces, and Twitch have all become very popular with consumers all around this world.

Henry Ford’s quote, “If everyone is moving forward together, then success takes care of itself,” is one of my personal favorite quotes on teamwork.

Oprah. Dave Ramsey. Seth Godin.

Back in September 2021, the announcement of Apple’s iOS 15 data privacy changes triggered a mass hysteria among email marketers, with some even proclaiming that email marketing as we know it could come to an end.

Conditional Formatting in Excel: Let’s pretend you have a spreadsheet with 1,000 rows of data — it would be pretty difficult to spot patterns in the data with the naked eye. Enter conditional formatting. This powerful tool highlights cells that meet a specific condition or “rule.” In other words, it brings your spreadsheet to life…