Think about all the times you’ve signed up for things in your life. Did you once download Evernote? Dropbox? Spotify? Maybe you’ve even taken a class on General Assembly. Each one of these signups is likely a result of an effective call-to-action (CTA). Think about it: If you hadn’t been drawn in by the copy or design of the CTA, …
Read More »How To Add a Sparkline in Excel
Excel is a great tool for all of your marketing needs. You can create graphs to visualize your data, use formulas to calculate conversion rates, or even create social media calendars.
Read More »Director Ted Braun talks ¡Viva Maestro! & Gustavo Dudamel’s artistry
Ted Braun has spent most of his career as a documentarian focusing on tough subject matter. In Darfur NowBraun examined the genocide in the Darfur region of Sudan through six individuals, including actor Don Cheadle, a California activist trying to raise awareness, and citizens in Darfur who react in different ways to the political turmoil around them. In Betting on …
Read More »How to Create an Infographic in Under an Hour [+ Free Templates]
Wouldn’t it be great if creating infographics was as simple as writing text-based blog posts? Usually, it would take a lot of time, effort, and skill to make them — but that doesn’t have to be the case.
Read More »What Is Brand Essence? 5 Examples
If you had to describe yourself in less than five words, what would you say? For people, these words are the foundation of a personality. But for companies, they refer to the brand essence.
Read More »The Ultimate Guide to Email Marketing
The first marketing email was sent in 1978, resulted in $13 million in sales, and kicked off what has become one of the most highly used marketing channels even to this day. Given its early beginnings, email isn’t as shiny as some newer channels like messaging and social, but it is an effective way to build an owned audience that …
Read More »Intel Core i9-12900KS review: When the best isn’t enough
Intel Core i9-12900KS MSRP $799.00 “The Core i9-12900KS is what peak performance looks like in 2022 — hot, power-hungry, and ungodly expensive.” Pros Amazing single-core and multi-core performance DDR5 memory support Industry-leading gaming performance Still faster than the best AMD has to offer Cons Expensive Very hot and power-hungry The Intel Core i9-12900K is the best processor on the market …
Read More »Best Social Media Management Tools
In the world of social media marketing, there are hundreds of tools and software with features capable of helping you with different aspects of your social media strategy. These tools — also known as social media management tools — can assist with social media creation, collaboration, planning, scheduling , sharing, analysis, and more.
Read More »The Top 7 Marketing Challenges Faced Globally in 2022 [HubSpot Data + Expert Tips]
Every marketer faces different challenges. And, ever since 2020, the ways we’ve had to pivot, adjust campaigns, and address challenges has been unlike anything many of us have had to do before.
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