As one of the world’s largest suppliers of computers, network servers and related products and services, Dell Technologies Inc. competes against a range of giant technology companies, including HP Inc., Hewlett-Packard Enterprise Group, Lenovo Group Ltd., Acer, and Apple Inc.
After investing billions of his own money to take the private company in 2013, Michael Dell restructures it and extends to new sectors. This included significant strategic investments in enterprise hardware and cloud services to position the company to be competitive in the data-rich Fourth Industrial Revolution.
Key points to remember
- Dell Technologies’ main competitors are Lenovo Group, HP Inc., Hewlett-Packard Enterprise, Acer and Apple.
- Dell remains one of the world’s top sellers of personal computers and the world market leader in servers.
After years of investment and change, Dell was listed again in 2018, capping a dramatic turnaround that netted Michael Dell billions of dollars in profits. Dell Technologies posted record annual revenue of $101.2 billion in fiscal 2021, with net income of $6.2 billion.
Dell Customer Solutions Group
Dell’s legacy business of selling consumer PCs, which remains a key profit driver, now exists within the Dell Client Solutions group. Its range includes desktop computers, laptops, printers, monitors, televisions and home theaters, cameras and camcorders. The group achieved record revenue of $61.5 billion in fiscal year 2022. Even with PC sales stagnating in recent years, Dell has steadily expanded its market share.
In the consumer PC sector for the first quarter of 2022, Dell’s main competitors are Lenovo, which holds the first market share, HP Inc., formerly known as Hewlett-Packard, as well as Apple, Asus Inc. .and Acer Inc. Dell ranks third among this group in global market share.
Dell Infrastructure Solutions Group
As part of its infrastructure solutions group, Dell also provides businesses with a range of hardware and services, including storage and data protection, servers and networking, including cloud-based solutions .
In these areas, according to a June 2022 report, Dell came in 15th among major competitors. Its main rivals as market leaders are Amazon Web Services, Microsoft and IBM, as well as VMware, Fujitsu and Google.